
Consumer Product Events recently celebrated its 11th anniversary by introducing a slew of new products and entrepreneur innovations to Los Angeles-based press and influencers at a special media event held at Rock Sugar at the Westfield Century City Mall.

In the tech category, Catalyst Cases showcased its latest waterproof cases for the iPhone 11 series and for AirPods Pro, while family-owned, California-based Scosche offered up its inventive consumer accessories that include Smartphone mounts, charging systems and heart rate monitors, all designed to make people’s lives simpler, safer and happier.


Skyline Brands served up its innovative consumer products that integrate smart technology, including America’s leading brand of air fryers, ARIA, and the world’s first portable electric bike, EVO.

On the fashion front was eco-couture designer to the stars Deborah Lindquist, who specializes in clothing, accessories and home décor design. This season Lindquist’s focus is on denim, with designs featuring ‘up cycled’ jeans with the addition of slashes, beads, appliqués, transforming them into unique, one-of-a-kind pieces.

Speaking of reinvention, Sweet Bella Rose also launched its vintage HairCandy™ collection, featuring an exclusive array of pony scarves and HairTwists™, all made of repurposed fabrics and materials.

Semi-precious and fine-jewelry brand Diamond Veneer showed off its flawless “G” diamond-grade looking stones, while Naughty Girl presented its new line of red carpet fashions.


In the health and beauty realm was American-made, ultra-luxury skincare brand CIREM® containing the highest quality ingredients. Comparable to such luxury brands as La Prairie, CIREM® delivers artisanal, small-batch production products directly to consumers in the most sustainable and responsible way, with 10% of its gross revenue donated to support women’s safe housing throughout the U.S.

Premium candle brand Illuminations, recently re-ignited by entrepreneur Mitch Davis, provided a new take on the legendary candle and home décor retailer with its wonderful new scents, including the latest blends Thai Market and Ocean.

TUSOL launched its new functional “Smart Smoothies” collection, developed to address the five causes of premature aging – inflammation, oxidation, gut dysfunction, low energy, and cognitive decline.

Probably the coolest item of the day was Wake Up Wine® from the creator of the blockbuster Nutribullet. Wake Up Wine® is a portable, rechargeable, dual-patent-pending device with Wavelength Aging and S-Velocity Technologies to age wines and spirits by 7-12 years in just minutes, making a $10 bottle of wine taste like a $40 one.

Other products of note included The Redbubble Group that gives independent artists a meaningful way to sell their uncommon designs on every day, high-quality products, from wall art and clothing to phone cases and stickers, through the Redbubble and TeePublic marketplaces.

For our fabulous felines, ökocat, a Healthy Pet® brand gifted samples of the next generation of natural cat litter, made in the U.S. from sustainably sourced, responsibly rescued natural fiber without harmful chemicals, fragrance, dyes or GMOs. ökocat is 99% dust-free, providing a cleaner, healthier litter choice for the home.

And last but not least, Dr. Carole Lieberman, fondly known as ‘America’s Psychiatrist,’ promoted her latest award-winning book, ‘Lions and Tigers and Terrorists, Oh My! How to Protect Your Child in a Time of Terror,’ the first and only book about terrorism for kids, their parents and teachers. Since 9/11, Dr. Lieberman has devoted herself to helping people cope with the ongoing threat of terrorism.

Photos by Adrian Sidney